Thursday, June 4, 2009

Key Steps to Getting Clients (Of Any Kind)

To be successful at you need to implement the follow steps:

1. Time Management. Schedule your day and week to include your business development.
2. The “Who”. Who you are and what is important to you? Who you enjoy working with?
3. The “What”. What is your business? What has life prepared you for (education, experience, etc)? What do you want your business to become?
4. Your Niche. What is your Niche and how are you different from your competitors?
5. Research the words and phrases clients use to find YOU.
6. Use your Research to PULL clients to you.
7. Create your Website in a way that gets your visitors to take the ACTION you want.
8. Write Compelling Copywriting that motivates potential clients.
9. The “How”. Identifying the best marketing strategies and tactics for your business.
10. Package your Revenue Streams in ways that get your clients to buy.
11. Implement Marketing Metrics so you know what is working.

Marketing should be measurable. You should have easy ways to track what is getting you clients and what is not. You should know what each marketing tactic costs, and how much income it brings in.

Marketing should be simple. You should have easy to follow steps that you can repeat over and over again. If you have to recreate the wheel each time it becomes too hard.

Marketing should to be fun. Yes, you heard me right. Fun! Once your marketing efforts are systematic and successful (i.e. and bringing in more income), marketing your site will be fun and exciting.

Jennifer Davey is a Small Business Coach and Marketing Strategist. Jennifer coaches small businesses, self employed professionals, and solopreneurs in strategies for getting clients and making more income. Jennifer can help you implement a successful and easy to repeat marketing program that will attract clients. Contact Jennifer and set up a time discuss your struggles with getting clients and making more income. http://jjscoaching.com/contact OR grab your copy of Jennifer's FREE report " What You Need to Know To Be Successful at Getting Clients", visit http://jjscoaching.com/free-marketing-tips/
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